What Goes in a Business Plan When You Are Nine

What Goes in a Business Plan When You Are Nine

Seven sections, and that is all

Quick answer: A business plan for a child aged 6 to 12 needs seven sections: the problem, the thing, the customer, what one costs to make, the price, where and when they will sell, and what happens to the money. Each should fit on half a page. The entire plan should take about a week to complete, one section at a sitting, and it should be finished before anything is made.

Everything else in an adult business plan is either irrelevant at this scale or actively harmful, because it asks a nine-year-old to invent numbers they have no way of knowing.

The seven sections

1. The problem. What is annoying, and for whom. Not "people like candles" but "Mum can't tell which seedling is which in the veggie patch". A plan that starts with a product instead of a problem usually produces something nobody wants.

2. The thing. One sentence: I am going to make ____ for ____ so they can ____. If it takes more than one sentence, the idea is too big.

3. The customer. A name first, then the type of person. A named human they can picture handing money over is what makes the rest of the plan concrete.

4. What one costs to make. Materials divided by units. This is the section that separates a plan from a wish, and it is the one children find most interesting once they do it.

5. The price, and what is left over. Their number, not yours. Then the subtraction.

6. Where and when. A date and a place. Not "at markets" but "the school fete, Saturday 14 November, 9am to midday". A plan without a date does not survive the fortnight.

7. What happens to the money. Decided in advance, before there is any. Some saved, some back into materials, some spent. The proportions matter less than the decision being made while the money is still hypothetical.

What a worked plan actually looks like

Ella, aged nine, painted plant markers for a school fete.

Section

Ella's answer

The problem

Mum plants herbs and forgets which is which

The thing

Painted wooden markers with herb names, sold in sets of five

The customer

Mrs Patel next door, who has a herb garden. Then people at the fete with gardens

Cost to make

100 paddle-pop sticks $4.50, four paint pens $12. Total $16.50, makes 20 sets. About 85c a set

Price

$5 a set. Leaves $4.15

Where and when

School fete, Saturday 14 November, 9am to midday. 20 sets made

The money

Half towards a scooter, half back into more paint pens

That is the whole plan. Seven answers, most of them a line long, and enough information to actually do something on 14 November.

Notice what it does not contain. No projections. No competitor analysis. No brand strategy. It contains one number Ella worked out herself, which is worth more than twenty numbers she copied off a template.

What to leave out, and why

Adult business plan templates carry sections that make no sense at this scale. If a template asks for these, cross them out rather than making something up.

Adult section

Why it does not belong

Executive summary

Summarises a document that is already one page

Market analysis

There is no market. There are nine people at a fete with gardens

Competitor analysis

Invites a child to invent competitors. If a real one exists, it belongs in the problem section instead

Financial projections

Asks a nine-year-old to forecast three years of revenue. The number will be fictional, and writing down fictional numbers is the opposite of the lesson

Marketing strategy

At this scale, marketing is telling people the date. That fits inside section six

Funding request and legal structure

No funding, no structure. A child's weekend selling is a hobby in Australia, not a registered business. We cover what that means for ABNs and tax separately

The general principle: if a section requires the child to guess at something they cannot check, remove it. Every made-up number in a plan teaches that plans are a writing exercise rather than a thinking one.

Why free templates get abandoned on page two

Free printable business plans for kids are everywhere, several are genuinely well made, and it is worth downloading one before buying anything. But most families have the same experience: the first page gets filled in enthusiastically and the rest never does. There are four predictable reasons.

They assume the idea already exists. Most templates open with "describe your business". A child who has not settled on an idea has nowhere to start, and the page stays blank.

No sequence. A single A4 sheet with eight boxes invites a child to fill in the easy boxes and skip the arithmetic. The costing box is almost always the one left empty.

Adult vocabulary. Target market, value proposition, unique selling point. A capable ten-year-old will stall on these, and stalling reads to them as I am not good at this.

Nothing to do afterwards. The template ends where the work starts. There is no prompt to go and find out what materials cost, no place to record what actually happened at the fete, and no reason to open it again.

If you use a free template, you can fix most of this yourself: do one section a day rather than the whole sheet in a sitting, insist the costing box gets a real receipt behind it, and translate the jargon as you go.

When a template is enough, and when it is not

Honest version:

A free printable is enough if your child has a clear idea, the venture is a one-off, and you are prepared to sit with them and translate the questions. For a single fete stall, a one-page template plus a receipt is entirely sufficient.

Something more structured helps if your child has ideas but cannot narrow to one, loses momentum after the first page, or has already abandoned a template and you would rather not repeat that. The difference is sequencing and the number of prompts, not the concepts, which are the same either way.

The Little Founders Business Plan Workbook is the structured version: the same seven sections spread across short pages, written in language for ages 6 to 12, with the costing and pricing worked through in steps rather than in a box, and pages for recording what actually happened after the selling day. It is $39.95, it is not necessary, and if a free template is working for your child then keep using it.

If your child is going to keep going after the first venture, the Kids Business Bundle pairs the workbook with the daily planner, which covers the part most plans miss: the week between planning and selling.

How to use whichever you choose

One section a sitting, over about a week. Finishing a plan in one afternoon produces a document nobody returns to. Spreading it out means the child thinks about section four while walking to school.

Do section four with a real receipt. Go to the shop, buy the materials, keep the docket, and do the division together. This is the single most valuable half hour in the whole process.

Do not correct section five. Their price will probably be wrong. Let it be wrong, and write the reasoning down so there is something to compare against afterwards.

Come back to it after the selling day. Same plan, new column: what actually happened. This turns a planning document into a feedback loop, and it is the step almost everyone skips.

Questions parents ask

How long should a kids' business plan be?
One to two pages, or about seven half-page sections. Longer than that and it stops being a tool and becomes homework.

At what age can a child write a business plan?
Around seven or eight for a simple version with an adult writing some of it down, and independently from about ten. A six-year-old can do the same thinking out loud while you write, which is a legitimate version of the same exercise.

Does a child's business plan need financial projections?
No. Forecasting revenue requires data a child does not have, so any figure they write will be invented. The useful financial content at this age is what one unit costs and what is left after the sale.

Should the plan be finished before they start making things?
Yes, particularly sections four and five. Working out the cost after buying materials removes the decision the exercise is meant to teach.

What if my child refuses to fill it in?
Usually a sign the idea is not really theirs, or the sections are too long. Try doing it as a conversation while you write, and cut every section to two lines. If it still stalls, go back to choosing an idea rather than pushing the paperwork.

The short version

Seven sections: problem, thing, customer, cost, price, where and when, and what happens to the money. Cut anything an adult plan has that requires guessing. One section a sitting across a week, with a real receipt behind the costing. Then reopen it after the selling day and write down what actually happened.

References

No external sources are required. This article makes no factual claims that need support: the seven sections are a framework, the worked example uses arithmetic the reader can check, and the tax reference defers to Blog #4, which carries the government sources.

Two optional additions if the editor wants outbound credibility on a commercial page: